Rajasthan energy-drink prohibition (Jul 2026)

Rajasthan is the only state to have prohibited energy drinks outright. Around 10 Jul 2026, about a week after FSSAI's relabelling notices were reported, the state's food safety machinery ordered a halt to the sale, storage and promotion of eight brands and reported seizing more than five lakh units in follow-up raids. The stated ground was misleading claims, echoing FSSAI's objection to the term 'energy drink'.

News24's list of the eight brands: Red Bull, Sting, Hell, Campa Energy, Monster, After Shack, Adrenaline Rush and 'Tropicana', is the only version located so far. The inclusion of Tropicana, a juice brand, points to an error somewhere between the order and the report, and the state notification itself is not online, so the list is given as reported.

Because this is a state order under the Food Safety and Standards Act's provisions for state commissioners, it has no effect outside Rajasthan. It is, however, the reason 'is Red Bull banned in Rajasthan' and 'energy drink banned in India' spiked in July 2026. Whether the brands have challenged the order in the Rajasthan High Court is not recorded in the sources held here.

The national picture changed in late September. The Delhi High Court set aside FSSAI's label order against Red Bull on 29 Sep 2026 and, on 6 Oct 2026, stayed FSSAI's orders and its 17 Jul letter to state commissioners for PepsiCo, Monster and Reliance. Reliance told the court that states had seized its stock. No report says whether those rulings affect Rajasthan's own order, and no change to the Rajasthan prohibition has been reported as of 8 Oct 2026.